AI Insights · Timothy · January 2023
Top 5 Film & Television Apps in Middle East Q4 2022
Explore the performance of the top 5 Film & Television apps in the Middle East during Q4 2022, including weekly downloads, revenue, and active user trends.
In the fourth quarter of 2022, the top Film & Television applications on a unified platform in the Middle East showcased notable trends in weekly downloads, revenue, and active users. Here's a closer look at the performance of the leading five apps: Shahid - ﺷﺎﻫﺪ, Disney+, OSN+, Netflix, and STARZ ON.
Shahid - ﺷﺎﻫﺪ from MBC Group experienced a varied trend in weekly revenue, peaking at around $935K at the end of September and fluctuating thereafter, ending the year with $889K in the final week of December. Weekly downloads for Shahid remained relatively stable, reaching a high of approximately 71K in early December. The app maintained a solid user base with weekly active users ranging between 500K and 557K throughout the quarter.
Disney+ showed a steady increase in weekly revenue, reaching its peak at $215K in early November. The app's weekly downloads saw a gradual decline from 69K in late September to 44K by the end of December. Nonetheless, weekly active users remained consistent, averaging around 450K to 470K during the quarter.
OSN+ from Anghami had a notable peak in weekly downloads, hitting 59K in mid-October. The app's weekly revenue fluctuated, peaking at $195K at the end of September and ending the year at $141K. Weekly active users for OSN+ showed a rise from 293K in late September to approximately 307K by the end of December.
Netflix saw a steady performance with weekly revenue peaking at $137K in late September. The app's weekly downloads remained fairly steady, with a slight increase towards the end of November, reaching around 72K. Netflix maintained a strong user base, with weekly active users fluctuating between 2.1M and 2.4M throughout the quarter.
STARZ ON from Playco Entertainment FZ LLC experienced a significant peak in weekly revenue, reaching $175K in mid-October. However, its weekly downloads saw a downward trend, from around 28K in early October to 8K by the end of December. Weekly active users also declined from 194K in mid-October to approximately 104K by the end of the year.
These insights are based on data from Sensor Tower. For more detailed analysis and trends, visit Sensor Tower's platform.